Servicio

Structure

The structural design of a presentation largely determines its persuasive power and audience retention. This course addresses the principles of narrative architecture applied to corporate settings, from selecting the argument arc to the temporal distribution of key ideas. Proven models are analyzed in high-stakes scenarios—board meetings, industry conferences, investor reports—with emphasis on logical coherence and message prioritization.

Temas

  • Corporate argument arc
  • Message hierarchy
  • Strategic openings and closings
  • Transitions and connectors
  • Time management
  • Q&A structure
  • Audience adaptation

Beneficios

  • Methodology developed with TEDx speakers over 10 years of curation.
  • Applied in pitch sessions before investment funds and Fortune 500 boards.
  • Model validated with over 200 speakers at high-profile conferences.
  • Includes structure frameworks used internally by Google and American Express.
01 SAP
02 PALACIO DE HIERRO
AbbVie
American Express
"""ARMSTRONG LABORATORIES, S.A. """
Asofarma de Mexico
AstraZeneca
Audi
Bayer
Bristol Myers Squibb
CONFIDENCIAL
DOCTORES MALLEN GUERRA
DS Laboratories
01 SAP
02 PALACIO DE HIERRO
AbbVie
American Express
"""ARMSTRONG LABORATORIES, S.A. """
Asofarma de Mexico
AstraZeneca
Audi
Bayer
Bristol Myers Squibb
CONFIDENCIAL
DOCTORES MALLEN GUERRA
DS Laboratories
Essity
fbdcenca.com
Galderma
"Goldman Sachs, Manhattan, New York"
Google
Grupo Columbia
GSK
IMSS
IOS OFFICES
Lundbeck
Merck Sharp & Dohme
Mondelēz International
Nissan Montor Corporation
Essity
fbdcenca.com
Galderma
"Goldman Sachs, Manhattan, New York"
Google
Grupo Columbia
GSK
IMSS
IOS OFFICES
Lundbeck
Merck Sharp & Dohme
Mondelēz International
Nissan Montor Corporation
Novartis
Novonordisk
PepsiCo
Pfizer
Reckit
Roche
Sanfer
Servier
Takeda
Tecnológico de Monterrey
Ticket Factura
Universidad Nacional Autonoma de Mexico
Walmart
Novartis
Novonordisk
PepsiCo
Pfizer
Reckit
Roche
Sanfer
Servier
Takeda
Tecnológico de Monterrey
Ticket Factura
Universidad Nacional Autonoma de Mexico
Walmart